A view of the industry through the
eyes of independent and chain retailers.
Sheer Intensity! The Retail
How to make 2013 a great year.
by Rich Kizer & Georganne Bender (December 17, 2012)
A down economy can either be an excuse to play it
safe or a chance to outpace your competition – only you can decide
where you want your business to go. Get ready for some crowd
control! This five -hour Boot Camp will show you how to successfully
differentiate your store from your competition, build a buzz about
town, and thrill your customers all at the same time. No theories.
No fluff. Just hard hitting information presented by Rich Kizer &
Georganne Bender, two of "Retailing’s Most Influential People."
You'll leave with an action plan to keep you focused and on track,
plus strategies, tactics, tips, and techniques you can use the
second you return to your business! You'll learn:
1. Consumer Trends You
Cannot Ignore … Anymore. Before you sell them, you've got to know
what customers expect from their stores of choice. Want to build
dynamic relationships? You'll learn the latest in buying trends and
customer expectations to help you to deliver what they want, when
they want it, the way that they want it.
2. How to Hire Smart,
Motivate, and Reward Your Team. Your front line is your bottom line.
It's all about people -- your people. You'll learn proven techniques
to build strong and loyal retail sales and service teams.
3. Social Media Marketing
for Retailers 2013. Which social networks should you focus on and
which ones should you ignore? You'll learn cutting-edge skills to
connect with friends, fans, and followers in surprising and powerful
No-cost, Low-cost In-store Events and Promotions that Build Sales,
and Increase Traffic and Profits! You'll leave with more than enough
ideas to fill your promotional calendar, plus all the how-to
instructions, ad slicks, templates, and more you'll need to thrill
your customers and drive your competition crazy!
5. How To Set Your Sales
Floor To Sell. Help your product sell itself! We'll take you from
the parking lot to the back door, and every space in-between. You'll
learn with the latest in layouts and visual merchandising, store
operations tips, and inventory control, plus tricks of the trade to
embrace your space and increase sales!
Join award-winning retail anthropologists Rich Kizer
and Georganne Bender and discover how to tackle the toughest
challenges facing retailers today. Added bonus: Bring photos of your
store for a one-on-one store layout consultation with Rich and
Register now – seats are limited!
Saturday, January 12, 2013, 12:00 PM - 5:00 PM
Your investment for Sheer Intensity! Boot Camp is
$125, not included in your badge fee. Click